What Is Email Marketing?

Many businesses ask the first question: “What is email marketing?” The answer is that it is sending commercial messages through email. This can be any email that is used to solicit business or advertise. In other words, email marketing involves using the power of email to connect with customers and prospects. It is a great […]

Merger and Acquisition – What it is and Why It’s Important

Business Merger and Acquisition¬†are complex transactions. The total ownership of various business enterprises, other related business firms, or their respective operating units are merged or acquired by other entities. The merging of these enterprises will often result in creating new businesses that carry the same or similar names. The acquisition will usually be motivated by […]